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Marketing Director (FMCG)

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Marketing Director (FMCG) Location: HCMC Keywords: Marketing, Director, FMCG, Brand Management, Innovation, Consumer Insights An exciting opportunity awaits an experienced marketing professional to assume the position of Marketing Director in Ho Chi Minh City. This role is with a growing business in the FMCG industry, offering a chance to work on brand management, innovation, and consumer insights.

What you'll do:

  • Develop and execute strategies to enhance brand awareness and maintain a consistent brand image across channels
  • Drive innovation by identifying market trends and new product opportunities
  • Manage the product portfolio effectively
  • Create effective strategies for new product launches and category-specific plans
  • Analyse consumer behaviour and market trends to inform marketing strategies
  • Work closely with other teams (sales, supply chain, R&D) to align marketing efforts
  • Set targets for product performance, market share, and revenue growth

What you bring:

  • Bachelor’s degree in marketing or related field, plus several years of relevant experience
  • Ability to develop and execute marketing plans aligned with business goals
  • Understanding of brand positioning, messaging, and visual identity
  • Familiarity with consumer behaviour, trends, and competitive landscape
  • Proficiency in digital channels and social media
  • Excellent verbal and written communication skills
  • Comfortable with data analysis and making data-driven decisions
  • Ability to develop innovative campaigns and adapt to changing preferences
  • Experience handling marketing budgets effectively
  • Track record of achieving marketing objectives

What sets this company apart:

Our client, a prominent player in the FMCG sector, is renowned for its innovative product lineup and unwavering commitment to quality. Joining this company presents an exciting opportunity to be part of an organisation that values its staff as much as its customers. They are known for their inclusive work culture that encourages collaboration, creativity, and personal growth. Their commitment to innovation keeps them at the forefront of the industry, providing employees with opportunities to work on cutting-edge projects.

What's next:

Apply today by clicking on the link!

Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.

Contract Type: FULL_TIME

Specialism: Marketing

Focus: Product / Brand Marketing

Industry: Food

Salary: Attractive

Workplace Type: On-site

Experience Level: Senior Management

Location: Ho Chi Minh City

Job Reference: 3MLV3H-E632D10E

Date posted: 04 June 2024

Consultant: Van Ha

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