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Brand Manager - Pharma

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BRAND MANAGER Salary: Competitive and based on experience Location: Ho Chi Minh Keywords: Marketing, Advertising, Promotional Activities, Budget Oversight, Market Research, Strategic Planning, Brand Planning, Financial Management, Compliance

Our client is seeking a highly skilled Brand Manager to join their dynamic team. This role offers an exciting opportunity to take charge of product planning and execution throughout the product lifecycle, ensuring revenue and customer satisfaction goals are met. The successful candidate will be responsible for driving marketing, advertising, and promotional activities, monitoring budgets, conducting market research, and developing strategic plans in alignment with the overall strategy.


* Drive marketing, advertising, and promotional activities
* Monitor budgets and analyse financial data
* Develop and implement annual brand plans


What you'll do:


As a Brand Manager for our client's team, you will play a pivotal role in shaping the company's future. Your primary responsibility will be managing all aspects of the product lifecycle from planning to execution. You will work closely with sales, marketing and other support functions to ensure revenue and customer satisfaction goals are met. Your expertise in managing marketing initiatives will be crucial in driving revenue growth. You will also be responsible for monitoring budgets within set parameters while identifying trends for insights. Your ability to design market research relevant to the therapeutic area will translate findings into actionable marketing strategies.


* Manage Marketing Initiatives: Drive marketing, advertising, and promotional activities to meet revenue, sales, profit, and market share goals.
* Budget Oversight: Monitor marketing expenses within budget, analyze financial data, and identify trends for insights.
* Market Research: Design and interpret market research relevant to the therapeutic area, translating findings into actionable marketing strategies.
* Strategic Planning: Use product, brand, customer, and competitive data to craft and execute marketing plans in alignment with overall strategy.
* Market Awareness: Stay updated on market trends, competition, and the healthcare environment to create compelling messaging.
* Brand Planning: Develop and implement annual brand plans, including objectives, strategies, and promotions.
* Financial Management: Prepare budgets, reports, and forecasts; participate in the annual budget cycle and achieve forecast accuracy and new product KPIs.
* Compliance: Ensure marketing activities meet legal, ethical, and corporate standards.
* Issue Resolution: Address product complaints and suggestions with action plans.
* Business Excellence: Support recertification efforts and uphold business excellence standards.


What you bring:


The ideal candidate for this Brand Manager role brings a wealth of experience in marketing along with a proven track record of success. With at least 5 years of related experience under your belt - including 1 or 2 years in a similar position - you are well-versed in the nuances of the MNC Pharmaceutical industry. Your experience with both OTC and ETC will be invaluable in this role. A university degree is required, along with strong English proficiency.


* Minimum 5 years related marketing experience
* 1 or 2 years at the same position
* Experience working in MNC Pharmaceutical industry
* Experience both OTC and ETC
* University degree
* Good English


What sets this company apart:


Our client is a global leader in the healthcare sector, known for their commitment to innovation and excellence. They offer a dynamic work environment where every team member's contribution is valued. Their focus on continuous learning and development ensures that their employees are always at the forefront of industry trends. This is an excellent opportunity to join a company that values its employees and offers ample opportunities for growth and advancement.

What's next:


Ready to take your career to the next level? Apply now!


Apply Today by clicking on the link!

Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.

Contract Type: FULL_TIME

Specialism: Marketing

Focus: Product / Brand Marketing

Industry: Pharmaceuticals

Salary: Negotiable

Workplace Type: On-site

Experience Level: Mid Management

Location: Ho Chi Minh City

Job Reference: XU5BK1-BC8164EE

Date posted: 06 September 2024

Consultant: Hang Dao

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