Head of Product - Consumer Electronics
HEAD OF PRODUCT – CONSUMER ELECTRONICS Salary: Competitive and based on experience Location: Ho Chi Minh city Keywords: product strategy, consumer electronics, cross-functional collaboration, product lifecycle management, stakeholder engagement, training opportunities, supportive environment, international exposure
A leading global brand in the consumer electronics sector is seeking a Head of Product to drive business strategy and product excellence in Ho Chi Minh City. This pivotal role offers you the opportunity to shape the future of innovative products, lead cross-functional teams, and make a significant impact on the company’s growth trajectory. You will be at the forefront of delivering and implementing product business strategies, managing the entire product lifecycle, and ensuring seamless integration across departments. The organisation prides itself on its dynamic, diverse, and supportive working environment, offering extensive training opportunities—including overseas programmes—and a comprehensive benefits package. If you are passionate about consumer electronics and eager to work in an inclusive setting that values your expertise and supports your professional development, this is the perfect next step for your career.
* Play a key role in shaping and executing product business strategies for a renowned consumer electronics brand, with direct influence over sales guidelines and annual business goals.
* Enjoy a collaborative workplace culture that encourages knowledge sharing, teamwork, and personal growth through regular training sessions and international learning opportunities.
* Benefit from a comprehensive rewards package including extra health care insurance, gifts on special occasions, team-building activities, and a flexible Monday-to-Friday schedule.
What you'll do:
As Head of Product – Consumer Electronics, you will play an instrumental role in driving the success of the company’s product portfolio. Your day-to-day responsibilities will involve crafting strategic plans that align with both local market demands and broader corporate goals. You will coordinate closely with various functional teams—ranging from marketing to logistics—to guarantee smooth execution of these strategies. By overseeing every stage of the product lifecycle, from initial launch through transition phases, you will ensure that each offering meets customer expectations while supporting overall business objectives. Your ability to build strong relationships with key stakeholders will be essential in facilitating cooperation across departments. Additionally, you will champion training initiatives designed to empower both internal staff and external partners with up-to-date product knowledge. Through your efforts, you will help maintain high standards of operational excellence while nurturing a collaborative environment where everyone can thrive.
* Formulate and deliver robust product business strategies tailored to regional market needs while aligning with overall organisational objectives.
* Develop detailed sales guidelines (SI/SO) and ensure their effective implementation across all relevant channels to support annual branch targets.
* Oversee the complete product lifecycle by managing new launches, transitions, and ongoing lineup activities in close coordination with other departments.
* Design breakthrough strategies for core channels and execute them to maximise market penetration and brand visibility.
* Leverage product assortment to actively promote offerings at trade shows and consumer events within established brand guidelines.
* Monitor stock availability meticulously to ensure optimal inventory levels are maintained for all key products.
* Address product-related queries promptly to provide accurate information to sales teams and internal stakeholders.
* Create and manage retail sales-out strategies for flagship models while supporting branches with technical expertise and portfolio planning.
* Collaborate closely with training teams to facilitate both internal and external training initiatives focused on enhancing product knowledge.
* Work hand-in-hand with headquarters as well as Marketing, Sales, Planning, and Logistics departments to foster positive relationships and ensure cohesive execution of business plans.
What you bring:
To excel as Head of Product – Consumer Electronics, you will bring substantial experience from roles involving air conditioning or related consumer electronics products—ideally combining both sales acumen and marketing insight. Your background should reflect hands-on involvement in managing complex projects that span multiple departments while maintaining focus on customer satisfaction. Strong interpersonal skills are crucial; your ability to communicate fluently in English or Chinese ensures you can connect effectively with colleagues from diverse backgrounds. You are known for your thoughtful approach to problem-solving—balancing analytical thinking with empathy—and have demonstrated success guiding others through mentoring or coaching. Academic credentials at bachelor’s level are required; those holding postgraduate qualifications will find themselves especially well-positioned. Above all else, your commitment to fostering collaboration sets you apart as someone who thrives in environments where teamwork is valued above individual achievement.
* Possess 3–5 years’ experience in air conditioning product sales or product marketing within the consumer electronics industry, demonstrating deep familiarity with market trends and customer preferences.
* Demonstrate proven expertise in end-to-end product management processes including planning, launch execution, lifecycle oversight, and performance analysis.
* Showcase comprehensive brand awareness coupled with advanced knowledge of consumer electronic products relevant to regional markets.
* Exhibit fluent communication skills in English (both verbal and written), enabling effective collaboration across multicultural teams.
* Display adeptness at resolving complex issues creatively by evaluating diverse data points using sound judgement when selecting methods for problem-solving.
* Bring experience supervising mentoring or coaching initiatives aimed at developing team members’ capabilities within a supportive framework.
* Hold a Bachelor’s degree as a minimum requirement; candidates with a Master’s degree are highly regarded for their advanced academic background.
* Demonstrate an ability to work collaboratively across functions such as marketing, sales, planning, logistics, and headquarters operations for seamless project delivery.
* Show sensitivity towards building positive stakeholder relationships through considerate communication and cooperative engagement.
What's next:
If you are ready to take your career in consumer electronics to new heights within an inclusive environment that values your expertise—this is your moment!
Apply today by clicking on the link provided below; seize this exciting opportunity to join a world-class team making waves in the industry.
Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.
About the job
Contract Type: Perm
Specialism: Marketing
Focus: Product / Brand Marketing
Industry: Consumer Electronics
Salary: Negotiable
Workplace Type: On-site
Experience Level: Senior Management
Location: Ho Chi Minh City
FULL_TIMEJob Reference: TYK32Z-02361777
Date posted: 26 November 2025
Consultant: Hoang Le
ho-chi-minh-city marketing/product-brand-marketing 2025-11-26 2026-01-25 consumer-electronics Ho Chi Minh City Ho Chi Minh City VN Robert Walters https://www.robertwalters.com.vn https://www.robertwalters.com.vn/content/dam/robert-walters/global/images/logos/web-logos/square-logo.png true