Sales Manager - Coffee

A leading coffee company is seeking a Sales Manager to join their team in Ho Chi Minh. This is an exceptional opportunity for you to play a pivotal role in shaping the future of coffee trading across Asia, working with a global network that values technology, innovation, and sustainability at every step. You will be part of an organisation with a rich heritage and a commitment to creating shared value for all stakeholders by investing in farmers, caring for people, and protecting our planet. The company offers a supportive environment where your expertise in sales, market analysis, and relationship management will be highly valued. Flexible working opportunities and extensive travel across Asia await you as you help drive growth and open new markets.

What you'll do:

• Execute trading strategies designed to optimise profitability while carefully managing risk within the coffee sector.
• Monitor inventory levels consistently to ensure timely delivery and fulfilment of contracts, maintaining high standards of service.
• Collaborate closely with research and development, logistics, and supply chain teams to coordinate the smooth flow of goods from farm to roaster.
• Stay informed about global market trends, pricing dynamics, and supply-demand factors related to soluble coffee through thorough market research.
• Conduct detailed market analysis to identify potential opportunities for growth as well as risks that may affect trading operations.
• Negotiate and finalise contracts with suppliers and customers, ensuring favourable terms while adhering strictly to regulations and company policies.
• Build and nurture strong relationships with coffee suppliers and buyers to maintain a reliable and diversified network supporting trading activities.
• Develop and implement robust risk management strategies aimed at mitigating price fluctuations and market uncertainties within the supply chain.
• Prepare regular reports and presentations detailing trading performance, market insights, and recommendations for strategic adjustments.
• Work collaboratively with cross-functional teams including logistics, finance, and quality assurance to ensure seamless execution of trading operations.
• Identify new customers, open up new markets across Asia, and ensure achievement of sales targets along with consistent growth rates.

What you bring:

• Demonstrated excellence in communication skills enabling you to clarify complex points effectively when interacting internally or externally.
• Proven ability in relationship management that fosters trustful connections with clients, suppliers, buyers, and colleagues alike.
• Entrepreneurial spirit combined with commercial acumen allowing you to spot opportunities for growth within competitive environments.
• Exceptional service delivery skills paired with a deep understanding of client needs within FMCG or logistics sectors.
• Strong negotiation abilities supported by interpersonal skills that help build mutually beneficial agreements with partners across the supply chain.
• Minimum ten years’ experience in logistics or fast-moving consumer goods (FMCG), ideally focused on instant coffee products or similar packed goods such as Private Label or Branded items.
• Fluency in English enabling clear communication across diverse international teams and stakeholders.
• Willingness to travel extensively throughout Asia as required by business needs for customer engagement or market development initiatives.

What sets this company apart:

This organisation stands out as a global leader committed to sustainability throughout its entire supply chain from farm to roaster ensuring every stakeholder benefits from shared value creation. It offers unparalleled access to industry expertise alongside cutting-edge technology solutions designed for efficiency and transparency. The company’s dedication to investing in farmers supports local communities while its focus on caring for people creates an inclusive workplace culture where everyone feels valued. Environmental stewardship is at the heart of its mission: protecting our planet through responsible sourcing practices sets it apart from competitors. Employees enjoy flexible working arrangements tailored for personal wellbeing alongside professional growth opportunities fostered by knowledgeable mentors who champion supportive leadership principles. Joining this team means becoming part of a network that truly cares about making positive change—both locally and globally—while advancing your career within one of the most respected names in sustainable commodities.

What's next:

If you are ready to take your career further by joining an organisation dedicated to sustainability, collaboration, and growth leadership—this is your moment!

Apply today by clicking on the link below; seize this opportunity to become part of an inspiring team shaping the future of coffee trading across Asia.

Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.