Southeast Asia Business Development Manager

A leading organisation in the industrial solutions sector is seeking a Southeast Asia Business Development Manager to join their Sales Department based in Ho Chi Minh City. This pivotal role offers you the opportunity to shape and expand the business across diverse markets, including Vietnam, Indonesia, Malaysia, and Thailand, while also exploring new territories within Southeast Asia. You will be empowered to build meaningful relationships with key industry players, drive sustainable revenue growth, and influence the product portfolio for long-term success. The company is committed to fostering an inclusive and supportive environment where your expertise is valued, and your professional development is prioritised through ongoing training opportunities and engaging team events. With a comprehensive benefits package and a culture that values flexibility and collaboration, this is your chance to make a significant impact in a thriving regional market. * Play a central role in expanding market presence across Southeast Asia by building strong connections with customers, distributors, and material suppliers. * Benefit from a collaborative work environment that encourages knowledge sharing, professional growth, and regular participation in technical trainings and seminars. * Enjoy generous benefits including full social and health insurance contributions, engaging company events, teambuilding activities, and flexible working opportunities.

What you'll do:

As a Southeast Asia Business Development Manager, you will play an instrumental role in shaping the company's footprint across one of the most vibrant regions in the world. Your day-to-day responsibilities will involve nurturing relationships with key accounts, distributors, and material suppliers—both multinational giants and respected local partners—to identify emerging opportunities for growth. You will be entrusted with developing tailored sales strategies that resonate with diverse cultural contexts while ensuring seamless execution of technical sales initiatives. By participating in client meetings, delivering compelling presentations, organising technical trainings, and supporting marketing campaigns tailored to regional needs, you will help position the organisation as a trusted partner in industrial solutions. Your ability to coordinate closely with internal teams such as product management, marketing, operations, and global leadership will ensure that regional execution aligns perfectly with broader company objectives. Success in this role means not only achieving ambitious revenue targets but also leaving a lasting legacy of sustainable market development throughout Southeast Asia.

• Act as the regional commercial lead by managing multiple markets with varying cultures and distribution models throughout Southeast Asia.
• Drive acquisition of new customers, leads, and projects across priority markets such as Vietnam, Indonesia, Malaysia, and Thailand while identifying further opportunities within the region.
• Build and manage a robust sales pipeline to ensure a continuous flow of qualified leads and business opportunities.
• Undertake technical sales activities to enhance brand recognition and grow market share by identifying new business prospects and increasing the customer base.
• Develop effective sales strategies and appoint new dealers to extend end user reach within assigned territories.
• Engage regularly with end users, key accounts, and distributors to understand their current needs as well as future requirements for market development.
• Define the optimal product portfolio in coordination with customers, product management teams, and regional requirements; establish minimum stock levels and coordinate replenishment with customer service managers.
• Participate actively in technical discussions with clients by delivering presentations, conducting product demonstrations, and educating stakeholders on product characteristics and applications.
• Collaborate closely with both multinational and local material suppliers to create demand for products while leveraging their retail presence for greater market penetration.
• Execute annual sales planning and budgeting processes in cooperation with regional supervisors while ensuring alignment with global strategy.

What you bring:

To excel as a Southeast Asia Business Development Manager, you will bring proven experience in managing complex sales cycles across culturally diverse markets. Your background should include hands-on involvement in technical industries—ideally within paints or coatings—where you have successfully built relationships with both multinational corporations and local enterprises. Your interpersonal skills will enable you to connect authentically with stakeholders at all levels while your strategic thinking ensures every initiative contributes meaningfully to long-term goals. You are comfortable travelling frequently throughout the region to foster trust-based partnerships that drive mutual success. Your commitment to continuous learning is reflected in your proactive participation in trainings and seminars designed to keep you at the forefront of industry trends. Above all else, your dependability makes you an invaluable member of any team striving for excellence in market expansion.

• Bachelor’s degree in industrial engineering or business combined with substantial technical experience relevant to industrial solutions.
• Demonstrated expertise in paint or coatings industry applications will be highly regarded for this position.
• Proven track record of driving new business development initiatives and managing complex regional sales cycles within Southeast Asia.
• Extensive experience acquiring new customers while navigating intricate sales processes from initial contact through project closure.
• Deep understanding of Southeast Asian market structures including cultural diversity nuances and varied buying behaviours across countries.
• Exceptional skills in key account management complemented by outstanding organisational abilities as well as clear communication and negotiation strengths.
• Strategic mindset focused on results delivery paired with strong execution capabilities that support sustainable growth objectives.
• High willingness to travel extensively throughout the region to maintain close connections with clients and partners alike.
• Excellent command of English communication skills enabling effective interaction across multicultural environments.
• Self-motivated approach characterised by entrepreneurial thinking alongside practical problem-solving abilities essential for independent regional development.

What sets this company apart:

This organisation stands out for its unwavering commitment to employee wellbeing through comprehensive social insurance coverage, robust health insurance packages, regular company events that foster camaraderie among colleagues, and memorable teambuilding activities designed to strengthen inter-personal bonds. The workplace culture is rooted in inclusivity—valuing each individual’s unique perspective—and supportive leadership that encourages open communication at every level. Employees benefit from flexible working opportunities tailored to promote work-life balance without compromising on professional ambition. Training programmes are readily available so you can continually enhance your skills while contributing positively to communal success. By joining this team based at Linh Trung Export Processing Zone 1 in Ho Chi Minh City, you become part of an organisation dedicated not only to business excellence but also personal fulfilment through shared achievements.

What's next:

If you are ready to take your career further by making a tangible difference across Southeast Asia’s industrial landscape—this is your moment!

Apply today by clicking on the link provided; seize this opportunity to join an inclusive team where your talents are truly valued.

Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.