Senior D2C Specialist - Consumer Electronics

Senior Direct-to-Consumer Specialist - Consumer Electronics Salary: Competitive and based on experience Location: Ho Chi Minh City Keywords: collaborative, customer-centric, growth mindset, inclusive culture, flexible working opportunities, supportive leadership, generous benefits, knowledgeable team

A leading global technology organisation is seeking a Senior Direct-to-Consumer Specialist to join their vibrant Ho Chi Minh City office. This is an exceptional opportunity for you to play a pivotal role in driving the growth and success of exclusive retail stores, focusing on both traffic and revenue performance. You will be at the heart of store operations, ensuring brand consistency and delivering outstanding customer experiences by collaborating with marketing, supply chain, and other internal teams. The company offers a dynamic environment where your contributions are valued, and your career can flourish through clear progression paths. With flexible working arrangements, generous health and wellness benefits, and a supportive team culture, this role provides the perfect platform for you to make a meaningful impact while enjoying professional growth.

• Join a globally recognised technology leader with a reputation for innovation, quality, and design excellence, offering you the chance to work alongside knowledgeable professionals in a collaborative setting.
• Benefit from flexible working opportunities, comprehensive health insurance, annual health checks, remote working options, company trips, teambuilding activities, and quarterly performance bonuses that reward your commitment.
• Experience a positive workplace culture that values teamwork, inclusivity, and personal development—where your ideas are welcomed and your career journey is supported from day one.

What you'll do:

As a Senior Direct-to-Consumer Specialist based in Ho Chi Minh City, you will be entrusted with overseeing the daily operations of exclusive retail stores. Your focus will be on optimising store performance through strategic management of inventory, merchandising standards, and visual presentation. By monitoring key metrics such as traffic flow and conversion rates, you will identify areas for improvement while collaborating with various teams—including eShop fulfilment—to create a seamless customer journey. You will also play an integral role in developing revenue strategies that enhance both financial outcomes and customer satisfaction. Through coordination of promotional events and analysis of market trends, you will help shape the future direction of these stores. Success in this position requires strong interpersonal skills as you work cross-functionally to align operational goals with broader business objectives.

• Oversee all aspects of exclusive store operations including inventory management, merchandising standards, and visual presentation to ensure alignment with brand guidelines.
• Monitor key performance indicators such as store traffic, conversion rates, and average transaction value to optimise results across multiple locations.
• Collaborate closely with the eShop team to fulfil customer orders as part of an integrated online-to-offline retail strategy.
• Liaise with partners to manage stock levels, product mix, and traffic sources in order to maximise store performance and revenue growth.
• Develop and implement effective strategies aimed at increasing revenue while maintaining exceptional customer service standards.
• Coordinate in-store promotions, activities, and product launches in partnership with the marketing team to drive engagement and sales.
• Analyse market trends and customer feedback to identify opportunities for improvement within exclusive stores.
• Work cross-functionally with marketing, product management, supply chain, and other departments to ensure seamless execution of direct-to-consumer initiatives.
• Deliver an outstanding customer experience by leveraging deep product knowledge and service excellence throughout every touchpoint.
• Support ongoing training efforts for store staff to maintain high standards of professionalism and customer care.

What you bring:

To excel as a Senior Direct-to-Consumer Specialist in this organisation’s Ho Chi Minh City office, you will bring substantial experience from previous roles in retail leadership or store management—ideally within technology or consumer electronics sectors. Your background should demonstrate consistent achievement of revenue goals through thoughtful strategy implementation. You possess excellent communication skills that enable you to build rapport across teams while nurturing positive relationships with customers. Your analytical acumen allows you to interpret complex data sets for actionable insights that drive continuous improvement. Fluency in English is essential as you’ll regularly engage with international colleagues. A strategic approach combined with adaptability ensures you thrive amidst changing market dynamics. Your collaborative spirit supports cross-functional initiatives that elevate both operational efficiency and customer satisfaction.

• Minimum three years’ experience in retail leadership or store management roles within the technology or consumer electronics industry is highly desirable for this position.
• Proven track record of successfully driving store performance and consistently achieving ambitious revenue targets over time.
• Exceptional communication abilities paired with strong interpersonal skills that foster positive relationships among colleagues and customers alike.
• Comprehensive understanding of the customer purchasing journey along with expertise in identifying key touchpoints across the retail experience.
• Demonstrated excellence in customer service coupled with the ability to nurture lasting connections with clients.
• Advanced analytical thinking skills enabling you to interpret reports and performance metrics for data-driven decision making.
• Capacity to multitask efficiently while managing diverse aspects of store operations under pressure without compromising quality.
• Intermediate proficiency in English (both spoken and written) is required due to regular interaction with overseas colleagues.
• Strategic mindset capable of developing innovative solutions tailored to evolving market conditions within the direct-to-consumer space.
• Ability to collaborate effectively across departments including marketing, supply chain management, and product teams.

What sets this company apart:

This organisation stands out as a global leader renowned for its commitment to innovation, quality craftsmanship, and intuitive technology solutions that enrich lives worldwide. With decades of expertise backed by thousands of dedicated research professionals, it has earned countless accolades for its forward-thinking products—from motherboards to cutting-edge devices spanning PCs, smartphones, networking equipment, displays, tablets, servers, multimedia systems, wireless solutions—and more. The Ho Chi Minh City office embodies a vibrant atmosphere where collaboration flourishes among passionate individuals who share a growth mindset. Employees benefit from flexible working arrangements designed to support work-life balance; comprehensive health insurance plans; annual wellness checks; remote work options; engaging company trips; teambuilding events; quarterly bonuses tied directly to performance; plus additional perks that foster wellbeing both inside and outside the workplace. The company’s inclusive culture encourages sharing ideas freely while supporting each person’s unique career journey—making it an ideal environment for those seeking professional advancement alongside personal fulfilment.

What's next:

If you are ready to take your career further by joining an inspiring team where your expertise truly matters—this is your moment!

Apply today by clicking on the link below and submitting your English CV. Only shortlisted candidates will be contacted.

Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.