Regional Sales Manager - OTC (North)

This pivotal role offers you the chance to shape the future of consumer healthcare in a region poised for significant growth, working with renowned products. You will be empowered to lead a diverse team of medical representatives, foster meaningful relationships with key customers, and implement strategies that ensure both ethical standards and commercial excellence. With direct exposure to senior leadership and high-impact projects, this position provides an exceptional platform for your professional development. The organisation is committed to transparency, sustainability, and social responsibility, offering a supportive environment where your skills in coaching, collaboration, and strategic thinking will be highly valued. Flexible working opportunities and a culture focused on respect, skills development, and customer satisfaction make this an outstanding opportunity for those passionate about making a difference in healthcare.

• Play a central role in accelerating market presence and opening new business opportunities across North Vietnam by managing a high-performing field force team.
• Benefit from direct interaction with senior leaders and participate in region-wide projects that have tangible impact on business growth and customer satisfaction.
• Join an organisation that values transparency, sustainability, social responsibility, and continuous professional development within a supportive and inclusive culture.

What you'll do:

As Regional Sales Manager Over the Counter Products based in Hanoi, you will play an instrumental part in shaping the commercial trajectory of well-established healthcare brands across North Vietnam. Your day-to-day responsibilities will centre around guiding a talented field force team towards achieving ambitious sales targets while upholding the highest standards of ethics and quality. You will work closely with marketing colleagues to identify customer segments that offer the greatest potential for growth—translating insights into effective action plans tailored to local market dynamics. By nurturing talent through hands-on coaching sessions and structured training programmes, you will help create an environment where every team member can thrive. Your ability to analyse market trends will enable you to spot emerging opportunities quickly; meanwhile your collaborative approach will ensure seamless execution of commercial campaigns designed to maximise reach among pharmacies, hospitals, distributors, and other key stakeholders. Success in this role means not only delivering on financial objectives but also building lasting partnerships that reinforce trust in both products and people.

• Oversee the daily operations of the regional field force team, ensuring all activities align with national brand strategy and deliver profitable business growth.
• Develop and execute compliant brand strategies for over-the-counter products by setting clear targets for representatives and monitoring performance against objectives.
• Identify key opportunities within each territory to enhance product performance through close collaboration with marketing teams and understanding customer needs.
• Recruit, coach, motivate, and develop a diverse team of medical representatives while fostering a positive team environment rooted in high performance and ongoing improvement.
• Implement segmentation and targeting strategies to optimise field force effectiveness, establishing individual KPIs for each subordinate and providing regular face-to-face coaching.
• Supervise the correct use of CRM systems to ensure accurate data capture and support informed decision-making across the team.
• Drive continuous improvement initiatives by analysing monthly performance data at both country and territory levels to identify trends and recommend enhancements.
• Contribute to annual budgeting processes by translating strategic plans into actionable field force tactics that prioritise targeted business opportunities.
• Build strong relationships with major customers including pharmacy chains, purchasing groups, hospitals, distributors, and key opinion leaders relevant to each therapeutic area.
• Ensure compliance with all applicable laws, codes of conduct, and internal policies while acting as a role model for company values.

What you bring:

To excel as Regional Sales Manager Over the Counter Products you will bring substantial experience from either pharmaceutical or FMCG backgrounds—ideally having managed OTC brands within Vietnam’s dynamic marketplace. Your proven ability to cultivate enduring relationships with major accounts such as pharmacy chains or hospital networks will set you apart. You are known for your empathetic approach when coaching teams: supporting their growth through constructive feedback while fostering an atmosphere built on mutual respect. Your fluency in English and Vietnamese ensures seamless communication whether collaborating internally or engaging external partners. Analytical acumen allows you not only to interpret complex data but also translate findings into practical actions that drive results. Above all else your commitment to ethical business practices—combined with genuine enthusiasm for sharing knowledge—will inspire those around you while reinforcing trust among customers.

• University degree or equivalent qualification demonstrating strong academic foundation relevant to pharmaceutical or fast-moving consumer goods sectors.
• Proven experience managing over-the-counter product portfolios within the Vietnamese market with deep knowledge of major customers and key stakeholders.
• Demonstrated expertise in local key account management including building robust relationships with pharmacy chains, purchasing groups, hospitals, distributors, and KOLs.
• Track record of implementing successful marketing strategies through merchandising initiatives at point-of-sale environments (sell-in/sell-out frameworks).
• Fluency in both spoken and written English as well as Vietnamese enabling effective communication across diverse teams and external partners.
• Exceptional interpersonal skills encompassing leadership, coaching, influencing, negotiation, empathy, collaboration, dependability, sensitivity to others’ needs.
• Strategic mindset capable of understanding complex market dynamics; able to identify issues/opportunities quickly then develop multifaceted solutions that benefit all parties involved.
• Advanced analytical abilities supported by strong numerical skills; adept at using Excel, PowerPoint, Word for reporting/planning purposes while meeting deadlines consistently.
• Capacity for cross-functional teamwork—building connections across departments including senior management—and contributing positively to communal goals.
• Excellent organisational skills combined with attention to detail; able to manage multiple priorities simultaneously without compromising quality or timelines.

What sets this company apart:

This organisation stands out as a beacon of transparency, entrepreneurship mindset, sustainability focus, social responsibility commitment—and above all—a genuine dedication to employee wellbeing. Here you’ll find an inclusive culture where respect is more than just a value: it’s woven into every interaction from onboarding through ongoing professional development. Employees are encouraged to share ideas openly knowing their contributions matter; process agility ensures swift adaptation when markets shift; innovation is celebrated at every level. Skills development is prioritised via tailored training programmes so everyone has access to learning opportunities regardless of background or tenure. Customer satisfaction remains central—with proximity between teams ensuring rapid response times whenever support is needed. If you’re looking for an employer who values not just what you achieve but how you achieve it—this is your ideal next step.

What's next:

If you are ready to take your career further by joining a supportive team dedicated to making a real difference in healthcare across North Vietnam—this is your moment!

Apply today by clicking on the link provided—your journey towards shaping the future of consumer healthcare starts here.