Head of Growth (Mobile App)

An exciting opportunity of Head of Growth for a tech start-up is available in Ho Chi Minh city.

About the Head of Growth (Mobile App) Role:

A Head of Growth is to lead marketing team and be responsible to run the strategy around digital acquisition and growth for the company.

Key Responsibilities:

• Leading a high-performing team to create and implement strategic marketing initiatives across various marketing functions including performance marketing, events, social media marketing, product marketing and partnerships
• Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets
• Using data and analytics for decision making and measuring marketing effectiveness as well as creating a culture of structured experimentation and iteration to drive growth
• Ensuring consistent messaging that is aligned with the brand
• Building win-win relationships with new and existing partners
• Manage the marketing budget to drive sustainable bottom-line growth
• Building a highly efficient team of marketing professionals and driving effective coordination with other teams to ensure smooth delivery of marketing initiatives

To succeed in this role, you must have good communication skills in English.

Key Requirements:

• You have a degree in Marketing, Business Administration or related field
• You have prior experience in a similar role with a solid track record of success
• You have strong experience in growth hacking, social media/ viral marketing, managing demand generation & the customer acquisition funnel and performance marketing
• You have good knowledge of campaign management tools (eg. Active Campaign), and Web Analytics Tools (eg. Google Analytics)
• You are highly goal driven and work well in fast paced environments
• You possess strong analytical skills and are comfortable dealing with numerical data
• You have excellent communication & interpersonal skills
• You are adept at building relationships and liaising with multiple stakeholders and thrive in matrix environments

This leading company has an outstanding international reputation in its field. This well-recognised brand offers a great working environment.

If you are driven, determined and want to take the next step in your career, this Head of Growth (Mobile App) is the role for you.

Apply today to discuss this new opportunity.

Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.