Marketing Manager - Companion Animals

A leading organisation in the animal health sector is seeking a Marketing Manager for their Companion Animals division, based in Ho Chi Minh City.08:31:24 query returned open=false

This role offers you the opportunity to shape and execute strategic marketing initiatives that directly impact the wellbeing of pets and their owners. You will be at the forefront of translating business direction into actionable brand plans, go-to-market strategies, and trade programmes, ensuring disciplined execution across multiple channels. The position provides a unique platform to collaborate with diverse teams including Sales, Technical, Regulatory, Supply Chain, and Finance, driving portfolio performance through launch excellence and demand planning coordination. If you are passionate about animal health and thrive in an environment where your expertise can make a tangible difference, this is your chance to join a supportive team committed to growth and innovation.

• You will have the opportunity to lead integrated marketing strategies for a dynamic portfolio within the companion animals sector, working closely with cross-functional teams to deliver impactful results.
• The role offers flexibility in approach and encourages collaboration, providing access to ongoing training opportunities and exposure to industry events that enhance your professional development.
• You will play a pivotal part in launching new products, engaging with key stakeholders such as veterinary clinics and industry partners, and mentoring a dedicated marketing team focused on achieving business goals.

What you'll do:

As Marketing Manager – Companion Animals in Ho Chi Minh City, you will immerse yourself in both strategic thinking and operational execution. Your day-to-day responsibilities will involve analysing market trends to uncover new opportunities for animal health products while optimising existing offerings through rigorous competitive analysis. You will craft integrated communication plans that resonate across multiple channels—ensuring every touchpoint aligns with customer needs. By leading product strategy translation into actionable trade marketing campaigns, you will drive visibility and engagement among clinics, e-commerce platforms, veterinarians, pet owners, and industry partners. Your expertise in demand forecasting will be crucial as you partner with Sales and Supply Chain teams to maintain healthy inventory levels that support business growth. Launching new products will be a highlight of your role: from readiness assessments to toolkit creation for internal training and external communications. You will also provide essential sales enablement resources that empower teams to connect effectively with customers. Success in this role means consistently monitoring performance metrics post-launch while gathering feedback for ongoing improvement—all within a collaborative environment that values mentorship, stakeholder engagement, and shared achievement.

• Conduct comprehensive market research and feasibility studies to assess customer insights and identify opportunities for new animal health products.
• Perform competitive analysis, margin reviews, and cost optimisation for existing products to ensure portfolio profitability.
• Develop integrated communication plans across omni-channels aligned with sales priorities and customer journeys.
• Lead product strategy and trade marketing planning by translating business unit strategy into promotional programmes and campaign deployment across various channels including clinics and e-commerce.
• Manage annual and quarterly marketing planning processes while overseeing A&P budget allocation to maximise return on investment.
• Drive demand forecasting in partnership with Sales and Supply Chain teams; monitor assumptions, risks, and inventory health to support service levels and forecast accuracy.
• Lead end-to-end planning and execution of new product launches, coordinating internal training and external communications with Technical, Regulatory, Supply Chain, and Sales teams.
• Oversee creation of launch toolkits including promotional materials, digital content, technical documents, and sales aids tailored for veterinarians, customers, and pet owners.
• Monitor post-launch performance using aligned KPIs; gather feedback for continuous improvement of product introductions.
• Provide sales enablement guidelines and toolkits to ensure alignment between sales teams and product/service strategies; support tactical business planning for sales growth.

What you bring:

To excel as Marketing Manager – Companion Animals you will bring substantial experience from the animal health or pharmaceutical sectors—ideally spanning over seven years—in roles encompassing marketing strategy development, communications management or product launches. Your academic foundation in Marketing or Business equips you with analytical rigour while any additional knowledge of Veterinary or Life Sciences further strengthens your profile. Your proficiency in English enables seamless interaction across diverse teams as well as external partners. Leadership comes naturally to you: whether guiding your own team towards ambitious targets or collaborating interdepartmentally on complex projects. You possess advanced project management skills that allow you to orchestrate successful product launches from conception through execution. Critical thinking paired with meticulous planning ensures you make informed decisions even when faced with challenging circumstances. Your business acumen drives you towards achieving tangible results—always mindful of budgetary constraints yet committed to maximising impact through creative campaign execution. Resourcefulness defines your approach; you are dependable when it comes to initiating change or adapting strategies as needed. A general understanding of industry dynamics allows you to build meaningful relationships with stakeholders ranging from veterinary clinics to strategic partners.

• Bachelor’s degree in Marketing, Business or related field; background in Veterinary or Life Sciences is advantageous.
• At least 7 years’ experience in marketing, communications or product management within the animal health or pharmaceutical industry is preferred.
• Excellent communication skills (verbal and written) in English are required for effective cross-functional collaboration.
• Proven leadership abilities demonstrated through mentoring teams towards achieving financial goals.
• Strong project management skills with the ability to coordinate complex launches involving multiple departments.
• Critical thinking capabilities combined with robust planning skills for decision-making under pressure.
• Demonstrated business acumen with a results-oriented mindset focused on delivering measurable outcomes.
• Experience managing budgets efficiently while executing high-impact marketing campaigns.
• Resourceful approach coupled with accountability; capable of leading change initiatives within a fast-evolving sector.
• General understanding of the animal health industry dynamics enhances your ability to engage stakeholders meaningfully.

What sets this company apart:

This organisation stands out as a respected leader within the animal health sector—renowned for its commitment to advancing pet wellbeing through innovative solutions backed by scientific expertise. Employees benefit from an inclusive culture where collaboration is encouraged across all functions; every voice is valued regardless of background or experience level. The company invests heavily in professional development via training opportunities designed to nurture talent at every stage of career progression. Flexible working arrangements are supported wherever possible so you can balance personal commitments alongside professional ambitions. As part of this team you gain access not only to cutting-edge resources but also a network of passionate colleagues who share your dedication towards making a positive impact on animal lives throughout Vietnam—and beyond. Industry partnerships open doors for engagement at major events while long-term relationships fostered with veterinary clinics ensure sustained influence within the community. Above all else this organisation prioritises ethical practices transparency mutual respect—and genuine care—for both employees and customers alike.

What's next:

If you are ready to make a meaningful contribution within the companion animals sector while advancing your own career journey apply now!

Apply today by clicking on the link provided.

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Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted. 08:34:13 query returned open=false