SALES MANAGER – FROZEN MEAT (B2B)

A leading international food trading and processing group is seeking a Sales Manager to drive the expansion of its frozen meat business in Vietnam.

This is an exciting opportunity for you to play a pivotal role in establishing a commercial presence within a rapidly growing market, focusing on premium beef and lamb products sourced from global suppliers. You will be empowered to operate independently, supported by a knowledgeable regional team, and enjoy flexible working arrangements with the option to be based in either Ho Chi Minh City or Hanoi

• You will have the autonomy to shape the local market strategy for frozen meat products, leveraging your expertise and connections within Vietnam’s B2B sector.
• The organisation provides flexible working opportunities, allowing you to work remotely while maintaining strong ties with regional teams in Singapore and China.
• You will benefit from ongoing training opportunities, access to a knowledgeable support network, and the chance to contribute to an inclusive culture that values growth leadership.

What you'll do:

As Sales Manager – Frozen Meat, you will be entrusted with launching and expanding the company’s commercial footprint in Vietnam. Your day-to-day responsibilities will revolve around building strong networks with B2B buyers—meat importers, distributors, and processors—while developing innovative strategies for market penetration. You will collaborate closely with regional teams abroad to ensure seamless supply chain operations and deliver exceptional value to customers. Success in this role requires you to proactively identify new business opportunities through diligent market analysis, lead impactful commercial negotiations, provide insightful sales forecasts, and maintain responsive communication with stakeholders. Operating independently within a greenfield environment means your contributions will directly influence the company’s growth trajectory in Vietnam’s vibrant food trading sector.

• Spearhead the development of the frozen meat business in Vietnam by identifying and nurturing relationships with B2B customers such as meat importers, distributors, and food processing manufacturers.
• Build a robust customer pipeline by establishing long-term commercial partnerships with key buyers across the country.
• Monitor market demand, competitor activities, and pricing trends to identify new business opportunities and ensure competitive product offerings.
• Lead commercial discussions including product selection, pricing strategies, contract negotiations, and order management processes.
• Coordinate closely with procurement and operations teams based in Singapore and China to guarantee timely shipments and smooth order fulfilment.
• Provide regular sales forecasts, market intelligence reports, and business development updates to regional management.
• Operate independently as the first commercial representative in Vietnam, taking ownership of local market development and sales performance.
• Ensure compliance with import/export procedures, cold-chain logistics requirements, Incoterms, and international trading practices relevant to frozen meat products.
• Travel domestically as required to meet clients, attend industry events, and strengthen business relationships.
• Maintain high standards of customer service by managing substantial trading volumes efficiently and responsively.

What you bring:

For the Sales Manager – Frozen Meat position, your extensive experience within the frozen meat or animal protein sector will be invaluable. You bring deep knowledge of B2B sales processes along with established connections among key buyers throughout Vietnam. Your proven ability to develop new business streams and manage large-scale trading volumes demonstrates your dependability and commitment. In addition to technical expertise regarding cold-chain logistics and international trade practices, your interpersonal skills enable you to nurture long-term client relationships built on trust. Your self-motivated approach ensures you thrive when working independently while remaining connected to supportive regional teams. Fluency in English allows you to communicate effectively across borders; Mandarin Chinese proficiency further enhances your collaborative potential. Your willingness to travel domestically reflects your dedication to strengthening networks within Vietnam’s dynamic food industry.

• Bachelor’s degree in Business, International Trade, Food Technology or a related discipline is required for this position.
• At least 5 years of proven experience in B2B sales, business development or trading within the frozen meat or animal protein industry is essential.
• Direct experience in trading frozen beef and/or lamb products is highly preferred for this role.
• Established relationships with meat importers, distributors, food processors or other relevant B2B buyers in Vietnam are crucial for success.
• Demonstrated track record of new business development, customer acquisition and managing significant trading volumes is expected.
• Comprehensive understanding of frozen meat products including import/export procedures, cold-chain logistics requirements, Incoterms and international trading practices is necessary.
• Excellent commercial acumen combined with negotiation skills and the ability to manage customer relationships independently are vital attributes.
• Self-motivated attitude with entrepreneurial spirit; comfortable working remotely in a greenfield market-development context is important.
• Fluent English communication skills are mandatory; proficiency in Mandarin Chinese would be advantageous but not required.
• Willingness to be based in Hanoi or Ho Chi Minh City with flexibility for domestic travel as needed.

What sets this company apart:

This international food trading group stands out for its commitment to fostering an inclusive workplace where collaboration is valued above all else. With established operations across Asia-Pacific markets—including China and Singapore—the organisation leverages global sourcing capabilities while empowering local talent through flexible working arrangements. Employees benefit from ongoing training opportunities designed to enhance their industry knowledge as well as access to a dependable support network that encourages personal growth. The company’s supportive leadership style prioritises teamwork over hierarchy; every individual’s contribution is recognised as integral to collective success. By joining this organisation at its expansion stage in Vietnam, you become part of a forward-thinking community dedicated not only to delivering premium frozen meat products but also nurturing professional relationships built on trust and respect.

What's next:

If you are ready for an exciting challenge that lets you shape the future of Vietnam’s frozen meat market while enjoying flexible working conditions and supportive leadership—apply now!

Apply today by clicking on the link provided.

Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.